Earth
Real Needs
… is in an EXDL term considered to be issues or items which are almost impossible for humans to live without. Today some humans on some part of the planet thinks that cars are a Real Need and maybe it is in very certain circumstances, but in general we could live without cars and if we wanted and as we can live without most other things if we want. Whether a car is a îreal needî is really up to the îreal cultureî you live in. But no matter what allmost all cars today create massive problems primarily in use ñ and that counts for no matter where on the planet. Radically rethinking the îreal needî of cars is not just about transport, but many other human factors such as vanity, health issues (lack of exercise fx. Due to driving a car instead of biking fx.), need for escape, need for showing off or the opposite. Cars are, as allmost everything else we gather around us, objects we desire due to a lack of something else ñ mostly or more probably ñ due to some kind of emotional stimulus which lacks somewhere in ones life or in ones îunrealî culture life.
“Real needs” is trying to take modern humans serious with a slash of humor and trying NOT to be pretentious and feeling self-important. Lets face it ñ to live we dont really need very much, but our modern lifes gives us new possibilities all the time to endulge in short term seducing experiences, which stimulates on one hand and on the other hand in most case as products are developed today ñ destroys or kills or maybe even makes us more stupid. Products are to a large extend today escapistic experiences, which serves profitmaking and not much more. However the complexity and maybe also the contradiction in this is that most of what we do creates jobs and gives the people designing, manufatcuring, marketing and selling these products butter on the bread.
“Real needs” is trying to take modern humans serious with a slash of humor and trying NOT to be pretentious and feeling self-important.
Due to the very unsustainable way most products and services are made and used today practically everything else modern man and woman has created needs to be redesigned if all the potential members of Club Planet Earth should want to join. Currently app. 20% of the world population are using around 72% of all ressources. But its not just that they / we are plundering and consuming whatever the planet has managed to produce over the past 20 or 30 million years ñ its as much our lack of understanding WHAT LIFE REALLY IS ALL ABOUT. And thats really what “Real Needs” is all about.
EXDL proposes that we find out what its all about and the exploration can start with your use of toiletpaper fx. So if you think that the worlds crisis is more than just pollution, terrorism, poverty, explotation etc. THEN become a member of the EXDL-Club and continue to explore this website, where you will find out how its really possible to change the world to become a MEANINGFUL place again based on all the stuff we really need in our real cultures******.
EXDL explanations:
Cascading
Ideally EXDL would like to see the materials used for our products to be part an eternal cycle. We will always provide information about how our products and materials can be either used again or recycled by you as a user or in a recycling facility.
In a not so far future we will make sure that our materials will be taken back when time is and taken care of in the most appropiate way.
mono-cultural**
NON-monocultural way***
PSS (a Product Service System)****
eternal material life cycle*****
real cultures******
Articles to change the world:
Informal economy - a collaboration with Co-Lateral - Armando Montilla
Cancer - a laughing way out of crisis - Thierry Kazazian
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